GB/T 19038-2009
Guidelines for model and methods of customer satisfaction measurement (English Version)
- Standard No.
- GB/T 19038-2009
- Language
- Chinese, Available in English version
- Release Date
- 2009
- Published By
- General Administration of Quality Supervision, Inspection and Quarantine of the People‘s Republic of China
- Latest
- GB/T 19038-2009
- Scope
- This standard specifies the method of implementing customer satisfaction evaluation using structural equation modeling, including establishing evaluation models, designing sampling plans, selecting data collection methods, designing questionnaires, collecting, counting and analyzing data, etc. This standard is applicable to the external customer satisfaction evaluation implemented by the organization using the structural equation modeling method. Organizations can also refer to this standard to implement customer satisfaction assessment using other model methods.
GB/T 19038-2009 Referenced Document
- GB/T 19000-2008 Quality management systems.Fundamentals and vocabulary
- GB/T 3358.1-1993 Terms for statistics. Part 1: Terms for general statistics
GB/T 19038-2009 history
- 2009 GB/T 19038-2009 Guidelines for model and methods of customer satisfaction measurement